In the words of OCRF Board Member and L’Oréal Luxury Products Division President Carol J. Hamilton, “L’Oréal Paris is inspired by all the women who show such strength in the face of ovarian cancer. This inspiration began in 1997 and has turned into a mission – a mission to find a cure. I look to the future with such hope because we have already seen amazing progress. I firmly believe that our vision and dedication together will help lead the way to further progress.”
OCRF and L’Oréal Paris have worked together for 12 years. Since 1997, L’Oréal Paris has offered hope to thousands of women battling with ovarian cancer by helping to raise $18 million dollars to further research and raise public awareness on a national level for OCRF. Currently, L’Oréal’s generous support is funding three ovarian cancer researchers: Dr. Jonathan Berek, Dr. Anil Sood, and Dr. Heidi Gray.
Fully committed to the fight against ovarian cancer, L’Oréal Paris has created far-reaching programs and fundraising initiatives to further the cause of ovarian cancer research and to help as many women as possible learn about the disease and its symptoms so they are aware of the signs. Over the past 12 years, L’Oréal has created Public Service Announcement campaigns featuring L’Oréal Paris spokespersons Andie MacDowell, Milla Jovovich, Eva Longoria Parker, and Kerry Washington to empower women to make educated choices regarding their well-being.
L’Oréal’s Color of Hope makeup collection was designed to raise funds for life-saving research. Color of Hope makeup is available in retailers such as Wal-Mart, CVS, Rite Aid, and Walgreens from coast to coast beginning in the month of September.
L’Oréal Paris has also sponsored annual fundraising events in New York and Los Angeles, most recently including the star-studded black-tie “L’Oréal Legends Gala,” held in NYC on November 10, 2008, raising over $4.3 million for OCRF. In September 2008 a company-wide Ovarian Cancer Awareness week was dedicated to building awareness, compassion and commitment among L’Oréal Paris employees. One of the days was the “Survivor Beauty Festival,” a day of pampering at the L’Oréal Paris Technical Salon for ovarian cancer survivors and women currently undergoing treatment. Furthermore, L’Oréal hosted an awareness breakfast for employees to invite their mothers to learn about the signs, symptoms and treatment of the disease.
OCRF is grateful to L’Oréal Paris for their support and commitment to this cause for so many years.